MADASKY Management Consulting Firm

MADASKY is the best business Consulting & Advising Company in India. MADASKY embraces the challenges of business growth and focuses on the customers to provide the best business coach & consulting in India. We as a business process consultant provide services like aligning sales & mar

Growth, Marketing & Sales

5 Ways to Growth

  1. Lead Generation or people who are interested in your product or services
  2.  Conversion Rate, or how many inquiries were converted into sales
  3. Average Rupees  Sale, or Average invoice value
  4. Average Number of Transactions, or How many times on an average customer buy from you in a year
  5. Profit Margins

Inquiry System

An inquiry system in sales and marketing streamlines lead management by capturing, tracking, and prioritizing customer inquiries. It involves collecting prospect information, monitoring interactions, and categorizing leads based on conversion potential. Efficient follow-up and personalized communication nurture relationships with prospects, addressing their needs and concerns. Analyzing the system’s effectiveness allows for strategy optimization and improved conversion rates. 

Key components of an effective inquiry system include:

Lead capture, Lead tracking, Prioritization, Follow-up and Analysis

Implementing a robust inquiry system enhances sales opportunities, reduces response times, and boosts customer satisfaction, ultimately contributing to business growth.


Pricing in sales and marketing refers to the process of determining the monetary value of a product or service that a business offers to its customers. It is a crucial aspect of marketing strategy, as it influences consumer perception, demand, profitability, and competitiveness in the market. Several factors contribute to effective pricing:

Cost-based pricing, Value-based pricing, Competitive pricing, Psychological pricing and Dynamic pricing

In sales and marketing, effective pricing strategies balance profitability and customer satisfaction while considering market conditions and competition.

Conversions Ratio

Conversion ratio in sales and marketing refers to the percentage of prospects or leads that complete a desired action, such as making a purchase, number of orders which are converted into orders during a particular period. It is a key performance indicator (KPI) that measures the effectiveness of marketing and sales efforts in driving desired outcomes. 

A high conversion ratio indicates successful strategies in engaging and persuading potential customers. To improve conversion ratios, businesses should focus on targeted messaging, user-friendly website design, compelling calls-to-action, and data-driven optimizations. 

Regular monitoring and analysis of conversion ratios help identify areas for improvement and boost overall performance.

Marketing Plan

A marketing plan is essential for businesses to effectively promote their products or services, reach their target audience, and achieve their goals. The importance of a marketing plan lies in the following aspects:

Strategic direction, Resource allocation, Competitive analysis Customer focus, Performance measurement, Collaboration and communication

In summary, a marketing plan is crucial for guiding marketing efforts, maximizing ROI, staying competitive, and achieving business success.

Sales Targets

Sales targets are pre-determined goals set by businesses for their sales teams to achieve within a specified timeframe, such as monthly, quarterly, or annually. These targets represent the desired level of sales revenue, volume, or number of new customers acquired, and serve as a performance benchmark for sales representatives, managers, and the organization as a whole.

Sales targets are crucial for several reasons:

Focus, Performance measurement, Motivation, Forecasting and Growth

Sales targets should be SMART (Specific, Measurable, Achievable, Relevant, and Time-bound) to maximize their effectiveness and ensure sales teams are motivated and engaged.

Profitability Improvement

Profitability improvement in sales and marketing involves identifying and implementing strategies that increase revenue, reduce costs, and enhance overall business performance. Here are some key tactics for enhancing profitability:

Optimize pricing strategy, Increase customer retention, Upsell and cross-sell, Improve sales efficiency, Targeted marketing, Monitor and analyze performance, Cost control and Product or service portfolio optimization.

By implementing these strategies, businesses can enhance profitability and ensure long-term success in sales and marketing efforts.


Plant Layout

Successfully completed more than 40 projects.

Plant layout refers to the arrangement of machinery, equipment, and other resources within a manufacturing facility, such as a textile plant. An effective plant layout is crucial for optimizing production efficiency, reducing operational costs, and ensuring worker safety. Key considerations for plant layout in the Garment and textile manufacturing industry include:

Technical Consulting

Technical consulting in the manufacturing industry involves providing expert advice, support, and solutions to businesses to optimize their production processes, improve efficiency, and enhance product quality. 

Madasky’s Consultants analyze existing systems, identify bottlenecks or areas for improvement, and recommend strategies such as workflow optimization, technology integration, and automation. They also offer guidance on industry best practices, safety regulations, and emerging trends. 

By leveraging the expertise of technical consultants, manufacturers can make informed decisions, reduce costs, increase competitiveness, and drive innovation in their operations.

Manpower Planning

Manpower planning, also known as workforce planning or human resource planning, is the process of ensuring that a manufacturing organization has the right number of skilled employees in the right positions at the right time to achieve its objectives. Here are the key steps involved in the manpower planning process:

Analyzing organizational objectives, Assessing the current workforce, Forecasting future workforce requirements, Identifying gaps, Developing recruitment and retention strategies, Training and development, Succession planning and Monitoring and reviewing.

By following these steps, manufacturing organizations can ensure a skilled, motivated, and efficient workforce, driving productivity and achieving business goals. Effective manpower planning helps businesses adapt to market changes, enhance competitiveness, and maintain operational excellence.

Plant Design

Plant design in the textile and manufacturing industry involves creating an efficient layout for machinery, equipment, and resources within a facility to optimize workflow, productivity, and worker safety. Key considerations for plant design include:

  1. Workflow optimization: Arrange machines and equipment in a logical sequence that supports the production process, minimizing material handling and transportation.
  2. Space utilization: Maximize available space for machinery, storage, and workstations while allowing for future expansion and flexibility.
  3. Material handling: Facilitate smooth material movement with minimal bottlenecks using appropriate equipment, such as conveyors or forklifts.
  4. Safety and ergonomics: Provide adequate space for movement, install safety equipment, and adhere to ergonomic principles in workstation design.
  5. Environmental factors: Consider temperature, humidity, lighting, and noise levels for a comfortable working environment.
  6. Maintenance access: Ensure easy access to machines and equipment for regular maintenance, repairs, and cleaning.
  7. Utility services: Optimize the use of utilities like electricity, water, and compressed air to minimize energy consumption and costs.

By considering these factors, businesses in the textile and manufacturing industry can create a plant design that enhances productivity, reduces costs, and ensures a safe working environment.

Process Flow

Process flow in the manufacturing industry outlines the sequential stages of transforming raw materials into finished products. A well-organized process flow improves efficiency and minimizes waste. An optimized process flow in the manufacturing industry helps businesses enhance efficiency, reduce lead times, and maintain consistent product quality.

Material Flow

When designing a new plant layout in the garment and home textile industry, several factors should be considered regarding material flow. These considerations aim to optimize efficiency, minimize bottlenecks, and enhance productivity. 

Here are some key aspects to keep in mind:

Process Flow, Workstation Placement, Material Handling Equipment, Storage and Inventory Management, Traffic Flow and Aisles and Material Flow Analysis. Ergonomics and Safety, Lean Manufacturing Principles, Flexibility and Scalability, Feedback and Continuous Improvement.

Regularly collect feedback from employees and supervisors regarding material flow and identify areas for improvement. Encourage a culture of continuous improvement and make necessary adjustments to optimize the layout and enhance material flow efficiency.

Warehousing Solutions

Warehousing solutions are essential for effective inventory management, storage, and distribution in various industries. They involve the strategic utilization of space, technology, and labour to optimize the storage and handling of goods. Key elements of warehousing solutions include:

Facility Design, Storage Systems, Material Handling Equipment, Warehouse Management System, Labour Management, Safety and Security, Sustainability and Scalability and Flexibility.

By implementing effective warehousing solutions, businesses can improve their inventory management, reduce operational costs, and enhance customer satisfaction.

There are several types of warehouse systems that can be implemented based on the specific needs and requirements of the business. Here are some common types that Madasky Consulting has designed and implemented

  1. Conventional Warehouse, Automated Warehouse, Distribution Center
  2. Cross-Docking
  3. Cold Storage Warehouse
  4. E-commerce Fulfillment Center
  5. Bonded Warehouse
  6. Pallet Racking System
  7. Mezzanine Warehouse
  8. Automated Guided Vehicle (AGV) System

These are just a few examples of warehouse systems, and in practice, businesses may combine different types or customize their warehouse design to meet their specific operational requirements.

Automation solutions

Process automation, technology upgradation, and packaging production automation are transforming the industry by enhancing efficiency, reducing costs, and improving product quality. Key aspects include:

  1. Process Automation: Customized Automation Solutions: Designing and implementing tailored automation systems to address specific client needs and improve productivity.
  2. Technology Upgradation: Incorporating advanced technologies into existing production processes to optimize performance and enable real-time data analysis.
  3. CAD/CAM and Design Optimization: Streamlining product design and production planning through CAD/CAM software, reducing lead times, and enabling rapid prototyping.
  4. Packaging Production Automation: Automated machinery and equipment are utilized for tasks such as filling, sealing, labeling, and palletizing, increasing speed and accuracy in packaging operations.


  • Real-time floor tracking
  • Process Digitalization
  • Process Automation
  • Implementation support
  • Manpower support
  • 20% Efficiency Increase
  • 25% Operating Cost Reduction
  • 35% Revenue Increase
  • Unbeatable Product Quality
  • Traceability at Operation Level
  • Entire Data at Fingertips
  • Go Completely Paperless
  • Complete Factory Visibility

Impact Analysis

Without Process Digitalization
  • High Factory Efficiency
  • Excellent Operator Performance
  • Low Defect Rate
  • Controlled WIP
  • Automated Line Balancing
  • 100% Shop Floor Visibility
  • Actionable Intelligence
With our Process Digitalization
  • 20% Efficiency Increase
  • 25% Operating Cost Reduction
  • 35% Revenue Increase
  • Unbeatable Product Quality
  • Traceability at Operation Level
  • Entire Data at Fingertips
  • Go Completely Paperless
  • Complete Factory Visibility

How System Works?

Powered by Mobile and Web Application

Data Scanning

In android tablets at each machine

Data Transfer

via Wi-Fi

Data Processing

in Cloud / Server

Real-Time Analytics

On TV/Tablets



We can provide valuable insights and expertise to help improve operations in the textile and garment manufacturing industry. By leveraging their industry knowledge, experience, and best practices, consultants can assist in various ways:

  1. Gap Analysis: We can conduct a thorough assessment of the current operations, identify gaps, inefficiencies, and areas for improvement, and recommend suitable strategies to bridge these gaps.
  2. Process Optimization: We can help streamline production processes by suggesting lean manufacturing techniques, process automation, and technology upgrades to enhance efficiency and productivity.
  3. Supply Chain Management: We can recommend improvements in supply chain management, such as supplier evaluation, inventory optimization, and transportation logistics, to reduce lead times and costs.
  4. Plant Layout Design: We can offer expert advice on designing or reorganizing plant layouts to optimize space utilization, improve material flow, and facilitate efficient production processes.
  5. Quality Management: We can help establish and maintain quality control systems and processes, ensuring consistent product quality and compliance with industry standards.
  6. Employee Training and Skill Development: We can provide training and skill development programs to enhance the workforce’s capabilities and productivity.
  7. Sustainability: We can recommend eco-friendly practices and materials to minimize waste, reduce energy consumption, and lower the environmental impact of operations.
  8. Technology Integration: We can help identify and implement suitable advanced technologies
  9. Performance Metrics and Benchmarking: We can establish key performance indicators (KPIs) and benchmarks, enabling continuous monitoring of operations and identifying areas for improvement.
  10. Change Management: We can assist in managing change, ensuring smooth transitions, and minimizing disruptions during the implementation of new processes, technologies, or organizational structures.

By partnering with us, textile and garment manufacturers can access specialized knowledge and resources to improve their operations, enhance efficiency, and remain competitive in the global market.

Raw Material Optimization

As a consulting firm, Madasky  can offer a range of services to help clients achieve raw material optimization in their manufacturing processes. This can result in reduced costs, improved efficiency, and enhanced sustainability. Madasky ‘s services may include:

  1. Material Audits: Madasky can perform comprehensive audits to evaluate clients’ current material usage, identify inefficiencies, and recommend strategies for optimizing consumption and reducing waste.
  2. Vendor Analysis and Selection: Madasky   can assist clients in identifying reliable suppliers that offer high-quality raw materials at competitive prices, ensuring cost-effective sourcing and consistent product quality.
  3. Demand Forecasting: Madasky can provide forecasting models to help clients predict material requirements more accurately, enabling efficient procurement planning and reducing inventory costs.
  4. Inventory Management: Madasky can help clients implement efficient inventory management systems and strategies to minimize storage costs and material obsolescence.
  5. Sustainable Materials: Madasky can recommend eco-friendly materials and processes that align with clients’ sustainability goals, minimizing environmental impact and reducing waste.
  6. Process Optimization: Madasky can analyze clients’ production processes to identify areas where material usage can be optimized, such as reducing scrap, minimizing overruns, and improving yield.
  7. Material Substitution: Madasky can suggest alternative materials that offer similar performance but at a lower cost or with a smaller environmental footprint, helping clients achieve cost savings and sustainability objectives.
  8. Waste Reduction and Recycling: Madasky can help clients implement waste reduction strategies, including recycling, upcycling, or reusing materials, to minimize disposal costs and environmental impact.
  9. Technology Integration: Madasky can advise on the integration of advanced technologies and automation, to enable real-time monitoring and control of material usage, reducing waste and improving efficiency.
  10. Training and Support: Madasky can provide training and ongoing support to clients’ teams, ensuring they can effectively implement and maintain raw material optimization strategies.

By offering these services, Madasky can help clients optimize their raw material usage, reduce costs, and achieve their sustainability goals, leading to improved efficiency and competitiveness in the market.

Productivity Improvement

As a consulting firm, Madasky can offer a range of services to help clients achieve productivity improvement in their manufacturing processes. This can result in increased efficiency, reduced costs, and enhanced competitiveness. Madasky’s services may include:

Process Analysis, Lean Manufacturing, Automation and Technology Integration, Plant Layout Optimization, Employee Training and Skill Development, Quality Management, Supply Chain Optimization, Performance Metrics and Benchmarking, Energy Efficiency and Continuous Improvement. 

Madasky can help clients foster a culture of continuous improvement by providing ongoing support, monitoring progress, and recommending adjustments as needed.

By offering these services, Madasky can help clients improve productivity, reduce costs, and achieve a competitive edge in the market.

Efficiency Improvement

Madasky can provide strategic services to help clients achieve efficiency which is crucial for maintaining competitiveness and profitability. Several strategies can be implemented to enhance efficiency.

To streamline processes, eliminate waste, and optimize resources. 

Integrate automation, Utilize advanced technologies, Invest in employee training and skill development programs to enhance their capabilities, improve efficiency, and reduce errors.

Establish and maintain quality control systems and processes to ensure consistent product quality, reduce defects, and minimize rework and delays.

Establish key performance indicators (KPIs) and benchmarks to enable continuous monitoring of efficiency and identify areas for improvement.

Plant Costing

Madasky can help with plant costing in the textile, garment, and manufacturing industries by offering tailored services to optimize costs and enhance profitability. We can perform comprehensive cost analysis, identify inefficiencies, and recommend strategies to reduce expenses. We can assist with supplier selection, inventory management, plant layout optimization, process efficiency, and quality control. 

We can also suggest energy-efficient solutions, waste-reduction techniques, and lean manufacturing principles. Additionally, consultants can help with budgeting, forecasting, and performance metrics, enabling better decision-making and cost control. 

By leveraging our expertise, consulting firms can support clients in achieving improved profitability and competitiveness in the industry.

People & Organisational Performance

Job Descriptions, Roles & Responsibility

Madasky can assist textile clients in defining job descriptions, roles, and responsibilities by conducting thorough job analyses, developing concise job descriptions, and designing effective organizational structures. They can provide guidance to recruitment support, create training programs, and establish performance management systems. Madasky also offers guidance on talent management strategies, competitive compensation packages, and regulatory compliance. 

By supporting clients during organizational changes, Madasky ensures smooth transitions and helps maintain employee engagement. Their services lead to a more efficient, productive, and competitive textile organization.


Madasky can help clients with KPIs and KRAs by collaboratively setting business objectives, identifying relevant KPIs, and defining critical result areas. We customize KPIs and KRAs to meet the client’s specific needs and benchmark against industry standards. Madasky can assist in developing performance monitoring systems, providing actionable insights for improvement. We offer training and support to foster a data-driven culture and ensure effective KPI and KRA usage. 

Regular reviews and integration of KPIs and KRAs into overall performance management help clients make informed decisions, enhance performance, and achieve their business goals.

Performance Evaluation System

Madasky can help clients develop a customized Performance Evaluation System aligned with organizational goals and culture. They can define clear evaluation criteria, including KPIs and KRAs, and implement a consistent appraisal process. Madasky provides training and support to ensure effective system adoption and promotes goal-setting aligned with individual and organizational objectives. We assist in creating feedback mechanisms, performance improvement plans, and reward programs to motivate employees. 

By integrating the system with talent management strategies and continuously reviewing its effectiveness, Madasky supports clients in driving employee performance and fostering a culture of continuous improvement.

Incentives / Variable Pay Structuring

Madasky can help clients design effective incentives and variable pay structures to motivate employees and align their performance with organizational goals. We analyze the company’s objectives, industry benchmarks, and best practices to develop customized compensation plans. Madasky considers factors such as job roles, performance metrics, and market trends to create balanced and competitive incentive schemes. By establishing clear performance criteria, such as KPIs and KRAs, they ensure transparent and fair reward systems. 

Madasky also provides guidance on implementation, communication, and regular review of incentive programs, ensuring they remain relevant, motivating, and aligned with the organization’s evolving needs.

Annual Appraisal Systems

Madasky can help clients develop a customized Annual Appraisal System that aligns with organizational goals and culture. We define clear evaluation criteria, including KPIs and KRAs, and design a structured appraisal process with goal setting, performance reviews, and feedback sessions. 

Madasky provides training and support for consistent implementation and promotes open communication for continuous improvement. We assist in creating performance improvement plans and integrating appraisal systems with incentives, rewards, and talent management strategies. 

By regularly reviewing and refining the system, Madasky ensures its ongoing effectiveness, contributing to employee performance, professional development, and overall organizational success.